Snapchat’s New Lens Studio App Allows Users to Create Their Own AR Effects

Snapchat's New Lens Studio App Allows Users to Create Their Own AR Effects

For many customers, Snapchat’s lenses are one of the best a part of utilizing the service. They’re enjoyable to make use of and other people like to share the pictures which they’ve reworked utilizing Snapchat lenses. Actually, Snapchat is the primary firm which made utilizing the augmented actuality lenses common with most of the people. Effectively, now the corporate not solely needs you to make use of these lenses, but in addition create one if you wish to.

Right this moment, Snap Inc launched a standalone app referred to as Lens Studio which helps customers create their very own augmented actuality lenses. The app resembles the interior device utilized by Snapchat’s workers to create lenses which thousands and thousands of individuals use each day. It’s clear right here that Snapchat is severe about its face filters and isn’t releasing any half-baked device. The Lens Studio device has a feature-packed interface which can be utilized to create each 2D and 3D augmented actuality lenses. Eitan Pilipski who leads Snapchat’s digicam platform crew had this to say whereas introducing the brand new Lens Studio app:

“This has been an incredible yr for AR as a expertise and we’re actually excited to take this device, and make it so simple as potential for any creator on the market to have a presence on Snapchat.”

Any creator can create a lens and submit it to the platform and in reality, Snapchat is holding a contest to inspire folks to create their very own lenses. The winners of the competitors stand an opportunity to win a Lens Studio swag bag together with an iPad Professional together with the chance for his or her lens to be featured within the Lens carousel on Snapchat the place thousands and thousands of Snapchat customers can uncover and play with it.

snapchat lens

At present, the firm is simply permitting customers to create what it calls “World Lenses” which use the rear digicam to position augmented actuality objects within the discipline of view. The corporate has additionally stated that sooner or later common customers may additionally be allowed to create the face filters, however has not revealed a particular timeline for a similar. If you wish to attempt your hand at creating Snapchat Lenses, you’ll be able to head over to the hyperlink and obtain the Lens Studio app. The app is offered for each macOS and Home windows 10 and when you do create your personal lens, keep in mind to share it with us.